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American Crew

American Crew has been redefining what it means to be a well groomed man

Innovative grooming products and pioneering education have been defining grooming for 25 years. Creating and caring for everything needed in men's styles. American Crew is a leader in, Men's Grooming for HAIR, BODY, SHAVE, STYLE, COLOGNE, and SKINCARE categories. As the global leader in men's grooming and the "Official Supplier to Men", American Crew's ongoing commitment to elevate men's style and enhance their personal image by providing education and marketing to share the brands' vision.


THE OFFICIAL SUPPLIER TO MEN™

PUCK SPOTLIGHT: WHIP

Whip is an airy, weightless whipped formulation that provides subtle texture and control for a natural, effortless look. This unique styling whip readily absorbs into hair - providing definition and separation without adding weight or stickiness - to deliver a light, pliable hold and natural shine for healthy-looking hair.
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CHOOSE THE PUCK FOR YOU

American Crew the #1 styling brand in America offers a broad range of pucks designed with all hair types, textures, hair lengths, and densities in mind to achieve the look you desire. From light-hold creams to pomades, we encourage you to find your go-to styling puck to suit your hair needs.
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Shop our gift sets

Give the perfect gift or stock up on your grooming favorites with gift sets from American Crew.
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